Dress your little one effortlessly and sustainably
Rent curated sets of organic baby clothes for up to 70% less than retail prices. Swap up a size when you need. Simplify your life and cut down on waste.
Dress your little one effortlessly and sustainably
Rent curated sets of organic baby clothes for up to 70% less than retail prices. Swap up a size when you need. Simplify your life and cut down on waste.
What if we did all your baby clothes shopping for you?
What if we did all your baby clothes shopping for you?
We curate the cutest organic baby clothes and deliver them to your door. When your baby grows, swap for the next size up.
We curate the cutest organic baby clothes and deliver them to your door. When your baby grows, swap for the next size up.
🧘🏽♀️ Never worry about shopping for the next size
💰 Pay up to 70% less for organic cotton brands
📦 Save the hassle of storing outgrown clothes
🌿 Reduce clutter and waste
🧘🏽♀️ No more shopping or reselling
💰 Pay up to 70% less for organic brands
📦 Don't store piles of outgrown clothes
🌿 Reduce clutter and waste
How it works
Three easy steps
Step 1
Design your set
Take the style quiz to design your set based on your preferences and budget.
Step 2
Enjoy the clothes
Enjoy the softest organic baby clothes while they fit.
Step 3
Swap your set
Exchange for the next size up when you need it. Shipping is always free and you’re never charged for potential stains or damages.
Got questions?
Got questions?
How often do I swap sets?
How often do I swap sets?
UpChoose works by size. For a monthly fee, you get to use a set of organic baby clothes in the size you need and can swap them for the next size up when you're ready. By default, your next set is scheduled in three months but you can easily reschedule it from your Timeline if you need it sooner.
UpChoose works by size. For a monthly fee, you get to use a set of organic baby clothes in the size you need and can swap them for the next size up when you're ready. By default, your next set is scheduled in three months but you can easily reschedule it from your Timeline if you need it sooner.
What if items get stained or damaged?
What if items get stained or damaged?
Your monthly fee includes insurance so you are never charged extra for stains and damages.
Your monthly fee includes insurance so you are never charged extra for stains and damages.
Can I customize a set?
Can I customize a set?
Yes, you can select your preferred options in our quiz and add any preferences at checkout.
Yes, you can select your preferred options in our quiz and add any preferences at checkout.
What makes organic fabric better for newborns and babies?
What makes organic fabric better for newborns and babies?
It is free of harmful chemicals often found in non-organic clothing. Babies have more sensitive skin than adults.
It is free of harmful chemicals often found in non-organic clothing. Babies have more sensitive skin than adults.
Free shipping & returns?
Free shipping & returns?
Yes—shipping, returns & exchanges are always free. A prepaid return label is included with each order.
Yes—shipping, returns & exchanges are always free. A prepaid return label is included with each order.
Choose a set or customize it
Our essentials bundles cover most of your clothing needs as your baby grows. You can also customize them to meet your needs. Monthly plans start at $29 per month.
Our essentials bundles cover most of your clothing needs as your baby grows. You can also customize them to meet your needs. Monthly plans start at $29 per month.
The Mini—12 items
From $29/m ($250 retail value)
The Standard—22 items
From $49/m ($450 retail)
The Full Set—55 items
From $89/m ($1,000 retail)
The Mini—12 items
From $29/m ($250 retail value)
The Standard—22 items
From $49/m ($450 retail)
The Full Set—55 items
From $89/m ($1,000 retail)
Clothing bundles that grow with kids from newborns to infants to toddlers
Why organic cotton
Membership Benefits
Swap sizes effortlessly
No extra charge for stains or damages
Free shipping & returns
Pause or cancel anytime
Concierge service from UpChoose
Ready to start your journey with UpChoose?
Ready to start your journey with UpChoose?
No commitments. Full flexibility.✌️
No commitments. Full flexibility.✌️
Joining is risk-free: you can switch plans, pause, or cancel anytime. To get started, take our quiz and choose the plan that fits your budget and preferences.
Joining is risk-free: you can switch plans, pause, or cancel anytime. To get started, take our quiz and choose the plan that fits your budget and preferences.