The #1 organic baby clothing subscription
Skip the hassle of constantly shopping for baby clothes. Rent with UpChoose and get curated sets of organic baby clothes delivered at every stage.
The #1 organic baby clothing subscription
Skip the hassle of constantly buying baby clothes. Rent with UpChoose and get curated sets of organic baby clothes delivered at every stage.
Rated 4.9/5 by parents on Thingtesting ⭐⭐⭐⭐⭐
Hey there, are you shopping for baby clothes? We're changing how it's done.
It's overwhelming and wasteful — we're making it easy and sustainable. Tell us what you're looking for and we'll show you.
How it works
For a monthly fee, UpChoose lets you rent a set of organic baby clothes curated from premium brands. Swap your set as your child grows, and simplify your life while saving money and cutting waste.
Step 1 — Design your set
Take the style quiz to pick your size, season, style, and add your preferences. We offer new and preloved options.
Step 2 — Enjoy the clothes
Enjoy the softest organic baby clothes while they fit. Never worry about damages, insurance is included.
Step 3 — Swap your set
When you're ready to size up, UpChoose sends the next set and you return the previous one in the provided mailer. Shipping is always free.
Frequently asked questions
Frequently asked questions
Are the clothes new or used?
Are the clothes new or used?
You choose whether you want to receive new or used (preloved) clothes. Preloved sets are made with gently-used items returned by UpChoose members. Each piece is inspected and cleaned by our team to ensure good condition.
You choose whether you want to receive new or used (preloved) clothes. Preloved sets are made with gently-used items returned by UpChoose members. Each piece is inspected and cleaned by our team to ensure good condition.
How often do I receive a new set?
How often do I receive a new set?
You use each set until you need to size up. By default, your next set is scheduled in three months but you can easily reschedule it from your Timeline if you need it sooner.
You use each set until you need to size up. By default, your next set is scheduled in three months but you can easily reschedule it from your Timeline if you need it sooner.
What brands do I receive?
What brands do I receive?
We curate adorable outfits from premium organic cotton brands like Under The Nile, Finn + Emma, Kate Quinn Organics, Colored Organics, Burt's Bees Baby, L'ovedbaby, Hanna Andersson, Monica & Andy, and more.
We curate adorable outfits from premium organic cotton brands like Under The Nile, Finn + Emma, Kate Quinn Organics, Colored Organics, Burt's Bees Baby, L'ovedbaby, Hanna Andersson, Monica & Andy, and more.
What if items get stained or damaged?
We never charge you for stains and damages — insurance is already included in your monthly fee.
We never charge you for stains and damages — insurance is already included in your monthly fee.
Can I customize a clothing set?
Yes, you can select your preferred options in our quiz and add any preferences at checkout.
Yes, you can select your preferred options in our quiz and add any preferences at checkout.
What makes organic fabric better for newborns and babies?
It is free of harmful chemicals often found in non-organic clothing. Babies have more sensitive skin than adults.
It is free of harmful chemicals often found in non-organic clothing. Babies have more sensitive skin than adults.
Free shipping & returns?
Free shipping & returns?
Yes—shipping, returns & exchanges are always free. A prepaid return label is included with each order.
Yes—shipping, returns & exchanges are always free. A prepaid return label is included with each order.
Clothing bundles that grow with your baby
Membership Benefits
Swap sizes effortlessly
No extra charge for stains or damages
Free shipping & returns
Pause or cancel anytime
Concierge service from UpChoose
From newborn to infant to toddler sizes: choose a set or customize it
Our essentials bundles cover most of your clothing needs as your baby grows. You can also customize them to meet your needs.
Our essentials bundles cover most of your clothing needs as your baby grows. You can also customize them to meet your needs.
The Mini—12 items
From $29/m ($250 retail value)
The Standard—22 items
From $49/m ($450 value)
The Full Set—56 items
From $89/m ($1,000 value)
The Mini—12 items
From $29/m ($250 retail value)
The Standard—22 items
From $49/m ($450 value)
The Full Set—56 items
From $89/m ($1,000 value)
Looking for a unique gift that shows how much you care?
Looking for a unique gift that shows how much you care?
Gift UpChoose and help your loved ones simplify their lives and make the sustainable choice when it matters most.
Gift UpChoose and help your loved ones simplify their lives and make the sustainable choice when it matters most.
Curated from premium, organic cotton brands
THE CIRCULAR FUTURE OF FASHION